The recent Sweaty Betty “Summer of Sisterhood” campaign launch featuring Sophie Everard and Victoria Pendleton garnered press coverage in the London Evening Standard, making the front cover.

Check out Sophie Mad To Live’s recently penned Insider’s Guide to Canggu Bali for SurfGirl Magazine, including all the hot tips on where to eat, sleep N stay

It’s wild, wet and 450 metres high – Wildwire Wanaka’s Lord of the Rungs is the world’s highest via ferrata.

Mad To Live are stoked to share that Founder Sophie Everard is fronting an inspirational campaign, “The Summer of Sisterhood” for the original instigators of girl power, inclusivity and bad-assery, Sweaty Betty, with one of her best friends, the incredible (and needs little introduction), multiple Olympic Champion, World Champion, horse-racing, alpinist and surfing fiend, Victoria Pendleton.

Mad To Live are totally jazzed to have made the brilliant Women’s Health UK mag’s top 30 Fitness Holidays To Inspire Your Next Skyscanner Search!

Mad To Live are jazzed to feature in the latest Hip & Healthy Magazine’s round-up of The Best Women-Only Wellness Retreats To Book Now!

As we begin to emerge from the chrysalis of winter, thick sweaters relegated to the back of our wardrobes, thoughts turn to warmer months, and with that, festival season honks it’s siren. Forget about the typical festivals you may be accustomed to, checked off your bucket list and snagged the t-shirt. We’ve rounded up a hot-list of radical festivals you may not have heard of to get your juices going!