The recent Sweaty Betty “Summer of Sisterhood” campaign launch featuring Sophie Everard and Victoria Pendleton garnered press coverage in the London Evening Standard, making the front cover.
Check out Sophie Mad To Live’s recently penned Insider’s Guide to Canggu Bali for SurfGirl Magazine, including all the hot tips on where to eat, sleep N stay
It’s wild, wet and 450 metres high – Wildwire Wanaka’s Lord of the Rungs is the world’s highest via ferrata.
Mad To Live are stoked to share that Founder Sophie Everard is fronting an inspirational campaign, “The Summer of Sisterhood” for the original instigators of girl power, inclusivity and bad-assery, Sweaty Betty, with one of her best friends, the incredible (and needs little introduction), multiple Olympic Champion, World Champion, horse-racing, alpinist and surfing fiend, Victoria Pendleton.
With the London Marathon setting our city ablaze with intrepid runners this weekend, the runner’s high is palpable in the air. Didn’t make the ballot for the Marathon this season? Cast your eyes over our top recommendations for a whole cast of other races around the globe to satiate your sneaks.
Check out our bumper round-up of our favourite sustainable swimwear brands for 2019!
Mad To Live are totally jazzed to have made the brilliant Women’s Health UK mag’s top 30 Fitness Holidays To Inspire Your Next Skyscanner Search!
Mad To Live are jazzed to feature in the latest Hip & Healthy Magazine’s round-up of The Best Women-Only Wellness Retreats To Book Now!
A waterfall climbing adventure in Japan? For Caroline Ciavaldini, James Pearson, Toru Nakajima, Yuji Hirayama, and Matty Hong, it was unmissable. Check out the full edit!
Brazilian cross-step queen, 25 year-old Chloe Calmon snagged the inaugural title of the first stop of the recently announced WSL Longboard Tour which kicked off in longboard mecca Noosa, Australia.
As we begin to emerge from the chrysalis of winter, thick sweaters relegated to the back of our wardrobes, thoughts turn to warmer months, and with that, festival season honks it’s siren. Forget about the typical festivals you may be accustomed to, checked off your bucket list and snagged the t-shirt. We’ve rounded up a hot-list of radical festivals you may not have heard of to get your juices going!